"Michael Julian has written an excellent book. Practical, detailed, and a potential life saver if you find yourself in the midst of a targeted attack."
The Critical Role of Active Shooter Training and Threat Assessment
When it comes to workplace safety, many organizations have fire drills, first aid kits, and evacuation plans. But in today’s world, the risk of an active shooter event is a reality that no business or organization can afford to ignore. Proper active shooter training and threat assessment are not only about survival—they are about prevention, preparedness, and building a culture of safety.
Why Threat Assessment Matters
The U.S. Secret Service’s National Threat Assessment Center (NTAC) found that in 93% of mass attacks between 2016 and 2020, the attacker had shown concerning behaviors before the incident. Many even made threats or shared intentions with friends, family, or co-workers.
Without the right training, these red flags can easily be overlooked. Threat assessment empowers employees and leadership teams to:
- Recognize warning signs of escalating behavior
- Report concerns through established channels
- Intervene early with support, guidance, or law enforcement assistance
- Prevent violence before it occurs
How A.L.I.V.E. Training Complements Threat Assessment
The A.L.I.V.E. Active Shooter Survival Program—which stands for Assess, Leave, Impede, Violence, Expose—provides a clear, actionable framework for responding to an active shooter event. But A.L.I.V.E. also emphasizes the importance of prevention and awareness, which work hand in hand with formal threat assessment protocols.
By combining these two approaches, organizations gain:
✅ A proactive strategy to stop violence before it starts
✅ A well-rehearsed survival plan if the worst happens
✅ Confidence among employees that their safety is prioritized
✅ Stronger collaboration with law enforcement and security teams
The Benefits for Companies and Organizations
For companies, schools, hospitals, and places of worship, implementing active shooter training and threat assessment brings immediate and long-term benefits:
- Reduced liability by taking proactive safety measures
- Improved employee morale and retention through a culture of care
- Faster emergency response times when seconds matter most
- Lives saved—the most important outcome of all
Take the Next Step Toward Safety
Every organization has a responsibility to protect its people. Don’t wait until a tragedy forces the conversation. Equip your team with the tools they need to recognize danger, act quickly, and survive.
👉 Learn how A.L.I.V.E. Active Shooter Survival Training and threat assessment strategies can be customized for your organization. Click here to reach out today!
Because preparation isn’t optional—it’s life-saving.
Hear From An A.L.I.V.E. Student Survivor Of The Las Vegas Massacre
"As a retired 32 year law enforcement veteran, with several years of SWAT and tactical experience, I learned some different unique perspectives as it pertains to civilians dealing with active threat situations. Very good class for civilians who may have never experienced reacting to a life and death stressful situation."
- Christopher C.
A.L.I.V.E. STANDS FOR:
Assess
Assess the situation quickly
Leave
Leave the area if you can
Impede
Impede the shooter
Violence
Violence may be necessary
Expose
Expose your position carefully for safety
INDUSTRIES WE SERVE
Corporations
Government
Healthcare
Places of worship
Schools & Universities
Venues
MICHAEL JULIAN
Creator of A.L.I.V.E.
A.L.I.V.E., which stands for Assess, Leave, Impede, Violence, and Expose, was created in 2014 when Michael began teaching his Active Shooter Survival philosophy throughout the United States. His book on the subject, 10 Minutes to Live: Surviving an Active Shooter Using A.L.I.V.E. was published in 2017 and the online version of the A.L.I.V.E. Training Program was launched in 2019 and is now part of the corporate security training program for companies throughout the world.
Why A.L.I.V.E. Active Shooter
Survival Training Program?
The A.L.I.V.E. Active Shooter Survival Training Program is a comprehensive training program designed to provide individuals with the necessary skills and knowledge to survive an active shooter incident. Its emphasis on situational awareness and decision-making makes it a practical and effective approach to active shooter situations. By empowering individuals to take proactive measures to protect themselves and others, the program can help prevent tragedies and save lives.